PR case study
Remploy

Objective. To communicate to people who experience complex barriers to employment the broad range of specialist recruitment services Remploy offers through its high street branches, and to encourage employers to broaden their recruitment policies to include people with disabilities and health conditions.

For almost a decade, Harris Associates has operated a newsroom service on behalf of Remploy, which responds to, proactively creates, and issues a constant stream of news stories to regional and local media. The campaign focuses on the towns and cities where Remploy’s growing branch network is located, working with clients and employers to generate, through credible editorial, an understanding of Remploy’s changing role in the recruitment and employment markets.

“Harris Associates has acted as an extension of our communications department for many years and has a deep understanding of our business, our culture and our aspirations. The result is they always deliver a strong performance and consistently exceed expectations.”
Head of Communications

Remploy is the UK’s leading provider of specialist employment services to people who experience complex barriers to work and aims to find more than 20,000 jobs in mainstream employment for disabled people by 2012. www.remploy.co.uk